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Direct and digital marketing in practice
- Material Type
- 전자책
- n976406268
- Date and Time of Latest Transaction
- 20180315063702.5
- ISBN
- 9781472939074 (electronic bk.)
- ISBN
- 1472939077 (electronic bk.)
- ISBN
- 9781472939081 (electronic bk.)
- ISBN
- 1472939085 (electronic bk.)
- ISBN
- 9781472939098 (pbk.)
- LC Callnumber
- HF5415.126
- DDC
- 658.8/72-23
- 소장사항
-
MAIN
- Author
- Thomas, Brian , 1938-
- Title/Author
- Direct and digital marketing in practice / by Brian Thomas and Matthew Housden
- Edited Info
- Third edition.
- Material Info
- 1 online resource
- 서지주기
- Includes bibliographical references and index.
- Subject Added Entry-Topical Term
- Direct marketing
- Subject Added Entry-Topical Term
- Internet marketing
- Subject Added Entry-Topical Term
- Direct marketing.
- Subject Added Entry-Topical Term
- Internet marketing.
- Subject Added Entry-Topical Term
- BUSINESS & ECONOMICS / Industrial Management
- Subject Added Entry-Topical Term
- BUSINESS & ECONOMICS / Management
- Subject Added Entry-Topical Term
- BUSINESS & ECONOMICS / Management Science
- Subject Added Entry-Topical Term
- BUSINESS & ECONOMICS / Organizational Behavior
- Added Entry-Personal Name
- Housden, Matthew
- Additional Physical Form Entry
- Print versionThomas, Brian, 1938- Direct and digital marketing in practice. Third edition. London ; New York, NY : Bloomsbury Business, 2017 9781472939098 (DLC) 2016054422
- Electronic Location and Access
- 링크정보보기
- Control Number
- yscl:140958
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